Google
Ø INTRODUCTION
About Google , Google
is a multinational corporation from the United States of America. It is known
for creating and running one of the largest search engines on the World Wide
Web (WWW). Every day more than a billion people use it. Google's headquarters (known
as the "Googleplex") is in Mountain View, California, part of the
Silicon Valley. The current motto of Google is "Do the right thing".
Ever
since the 2 September 2015, Google is owned by a new holding company called
Alphabet Inc, which has taken over some of Google's other projects, such as its
driverless cars. It is a public company that trades on the NASDAQ under the
tickers GOOG and GOOGL.
Google's
search engine can find pictures, videos, news, Usenet newsgroups, and things to
buy online. By June 2004, Google had 4.28 billion web pages on its database,
880 million pictures and 845 million Usenet messages — six billion
things.[source?] Google's American website has an Alexa rank of 1, meaning it
is the most widely visited website in the world. It is so widely known that
people sometimes use the word "google" as a verb that means "to
search for something on Google"; but because more than half of people on
the web use it, "google" has been used to mean "to search the
web"
Ø HISTORY
In
September 2001, Google's rating system (PageRank, for saying which information
is more helpful) got a U.S. Patent. The patent was to Stanford University, with
Lawrence (Larry) Page as the inventor (the person who first had the idea).
Google
makes a percentage of its money through America Online and InterActiveCorp. It
has a special group known as the Partner Solutions Organization (PSO) which
helps make contracts, helps making accounts better, and gives engineering help.
Ø How Google makes money
Google
makes money by advertising. People or companies who want people to buy their
product, service, or ideas give Google money, and Google shows an advertisement
to people Google thinks will click on the advertisement. Google only gets money
when people click on the link, so it tries to know as much about people as
possible to only show the advertisement to the "right people". It
does this with Google Analytics, which sends data back to Google whenever someone
visits a web site. From this and other data, Google makes a profile about the
person, and then uses this profile to figure out which advertisements to show.
Ø The name "Google"
The
name "Google" is a misspelling of the word googol.[8][9] Milton
Sirotta, nephew of U.S. mathematician Edward Kasner, made this word in 1938,
for the number 1 followed by one hundred zeroes (10100). It is said that the
word "googol" was chosen as a name for this number because it sounded
like baby talk.[source?] Google uses this word because the company wants to
make lots of stuff on the Web easy to find and use. Andy Bechtolsheim thought
of the name.
The
name for Google's main office, the "Googleplex," is a play on a
different, even bigger number, the "googolplex", which is 1 followed
by one googol of zeroes 1010100
Ø Google's products
• Android is an operating system for
mobile devices and was originally made by Google as part of the Open Handset
Alliance, which Google leads. It is the chief competitor to Apple's iOS and
Windows Phone by Microsoft (now discontinued).
• Google Adsense is a free program that
enables website publishers of all sizes to display relevant Google ads and earn
money.
• Google Analytics is the
enterprise-class web analytics solution that gives one rich insights into his
website traffic and marketing effectiveness.
• Google Alerts Google Alerts are email
updates of the latest relevant Google results (web, news, etc.) based on one's
choice of query or topic.
• Google Allo is a software for
discussing with other people live.
• Google Assistant is a virtual
assistant application built into Android devices.
• Blogger is a free tool that allows
users to publish blogs on a Google website.
• Google Books lets people search for
books.
• Google Calendar is an online calendar.
• Google Chrome is a web browser that
Google made.
• Google Docs is an online Google full
of docs.
• Google Drive is an online document
editor.
• Google Earth is the 3D version of
Google Maps with a digital globe.
• Google Groups is a place for users to
discuss topics. Google bought Deja News in 2001 and made it into Google
Groups.[10]
• Google Images is an image search
utility.
• Google Maps is a service from Google
Subsidiary
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IndustrY
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Founded
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Founder
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Sergey Brin,
Larry Page
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Defunct
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January 3, 2020
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Headquarters
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Area
served
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Worldwide
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Key
people
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Revenue
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Number
of employees
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118,899 (2019)
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